In 2023, climate change is on everyone’s agenda. Shoppers want products with sustainable packaging

Want to see more like this? Check out our roundup of beautiful label designs. How can you resist snapping them together, snapping a picture, and sharing them with your friends? Seth Rogen’s Houseplant cannabis packaging is a prime example of product packaging done right. Today’s customers want products that they can photograph, share on social, and brag about to their friends. Now your product packaging has to be photogenic too. They also needed to look great in those tiny thumbnails in your online image galleries.īut times have changed again. And suddenly, your products didn’t just need to look good in a retail environment.

In the past, your product packaging had to grab attention in the aisles and leap off the shelves. Packaging has to be designed with social media in mind Packaging not only gives the first impression of a product, but also contributes to your brand management strategy.īut, in 2023, there are a few factors in particular that you need to pay attention to. Packaging design has always been crucial to product success.

Three reasons packaging design is more important than ever